Bel pezzo di Farhad Manjoo su Slate sulla patina retorica che Google ormai applica di default ad ogni proprio prodotto:

That’s because Google’s e-books are “open” in the same way that politicians are “bipartisan” and oil companies are “green”—the claim makes for good marketing, even if it lacks substance. Buying from Google rather than Amazon will give you no greater control over your books. You’re not likely to get any practical benefit from going with Google, either. In fact, Amazon’s “closed” books will soon work on more devices than Google’s “open” books.

(via gallizio su FF)